Rigour and Feasibility in Tobacco Control Evaluation

Toward a Successful Reconciliation

Authors

  • Kenneth R. Allison Public Health Ontario; Dalla Lana School of Public Health, University of Toronto Toronto, Ontario
  • Fredrick D. Ashbury Illawarra Health Medical Institute, University of Wollongong, Wollongong, NSW Australia
  • Ratsamy Pathammavong Heart and Stroke Foundation, Ontario Toronto, Ontario Louise Gleeson
  • Louise Gleeson Communications Toronto, Ontario
  • Ornell Douglas Department of Applied Health Sciences and Gerontology, University of Waterloo Waterloo, Ontario

DOI:

https://doi.org/10.3138/cjpe.0024.005

Abstract

The challenge of reconciling scientific rigour with feasibility is central to the goals of policy and program evaluation for tobacco control. Evaluations conducted in various settings are held to high standards of performance, and must also be considered feasible by program authorities and stakeholders. This article describes three recent examples from the field of tobacco control. Issues of context, relevance, and stakeholder participation in planning evaluation designs are central to successful reconciliation. To affect tobacco control evaluation positively, reconciliation between the goals of rigour and feasibility needs to occur on two levels: between evaluator and stakeholders, and within the evaluation plan.

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Published

2010-01-21

How to Cite

Allison, K. R., Ashbury, F. D., Pathammavong, R., Gleeson, L., & Douglas, O. (2010). Rigour and Feasibility in Tobacco Control Evaluation: Toward a Successful Reconciliation. Canadian Journal of Program Evaluation, 24(3), 73–87. https://doi.org/10.3138/cjpe.0024.005

Issue

Vol. 24 No. 3 (2010): Special Issue

Section

Articles

License

Copyright (c) 2010 Kenneth R. Allison, Fredrick D. Ashbury, Ratsamy Pathammavong, Louise Gleeson, Ornell Douglas

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